Reconnecting the public with over £15 billion in lost accounts
My Lost Account helps reconnect UK consumers with over £15 billion of unclaimed assets in the form of lost accounts. Our remit was to devise a user-focused, secure, digital platform to connect with over 30 banks, all 43 UK building societies and the full range of National Savings & Investments products.
Approach
Our work included the following project streams:
- Worked with UK Finance, the Building Societies Association and NS&I to develop mylostaccount.org.uk, a new branded website enabling consumers to submit claims for lost accounts
- Created a series of prototypes for how the service and communications between systems would work
- Developed a bespoke backend solution, allowing banks and building societies to access their respective claimant applications and update their records
- Created metrics, including a report module showing each institution the number of applications submitted and the outcome
Result
- User-friendly platform to trace lost accounts across all major bank, building society and savings & investment products in the UK
- Coverage in several national newspapers and on moneysavingexpert.com
- Over 90,000 claimant applications and over £10 million in estimated returned funds to date
